Friday, 16 May 2014

Planning, stakeholders and Netflix

For the last couple of days I've been on an awayday with the rest of my colleagues in our executive team. once or twice a year we try and get away from the campus to have a look at various strategic things which need some quality time, away from interruptions. This year we looked at several themes.
The first was how we plan and how we might develop Strategic Themes to help us focus on what our objectives are in each area. We looked at a number of themes we might want to adopt including:
Achieving operational excellence
Delivering an excellent customer experience
Working in partnership with the University to ensure it meets its strategic objectives
Implementing innovative solutions
When we've identified what our themes are, we could draw up a strategy map for each of our service areas, which should make defining our objectives much easier. It is definitely something to consider.

Another area we looked at was stakeholder management. Stakeholders are anyone who is affected by our work, anyone who contributes to our work, any entity which can affect our work, anyone working internally contributing to the delivery of our work.  We have a lot!  We tried looking at them from a number of different angles, including using a couple of matrices. I blogged about one a couple of weeks ago:
 Which had the interesting conclusion that you should not waste time on "enemies" - merely neutralise the damage they can do and ignore them. That's sort of counter intuitive, as you would think that you need to put more effort into them.  The one we worked on was this one:

 where we mapped groups of people and individuals according to how much power they had, and the degree of interest they had in us or individual projects. Some very interesting results, and a list of actions about how we might put a plan in place to move people more towards the top right.

The  third thing we looked at was our service portfolio, where we've been doing some work on how we might realign some of our services to make them more readily understandable to our customers, especially senior ones. This led to discussions on how it fitted with the broader themes of service management, especially service design and service delivery, and we have a number of actions and consultations there.

Finally, we looked at customer service, including the output and feedback from our recent customer service conference. One of the things we want to do is walk the customer journey for a few services, and identify customer touch points. then identify what excellence would look like at each touch point and whether we're delivering it or not.

As usual, a lot of work, and a lot of actions, which we're busy writing up and allocating at the moment.

Finally, during the awayday we looked at a presentation from Netflix which their HR director gave to their staff about their  attitude to talent and culture. If you search around on the web you'll find the video, but the slide deck is here, and that's all you really need.
I like how they reward adequate performance....

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